2008-11-29

Case Studies Number Eight--starbucks.com:Grid / Structure

The structure / grid stays consistent as I go from one page to another. The main structure is two columns and the main content changes as different sections are visited.

The primary and the secondary navigation systems stay the same no matter which sections I go to. I think the primary and the secondary navigation contain the most important labels which guide users to different sections in the site. Users will be confused if these two navigation do not stay consistently.

The first thing I notice on any of the pages in the site is the company's logo. It has a different color (green) from the background and all other elements on the page which make it the most prominent.

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