Case Studies Number Ten--subway.com:Grid / Structure

The structure / grid most of the pages stay consistent (four columns structure) and some pages are three columns. The content area of each page change constantly. However, the primary and the secondary navigation systems stay the same. The reason they do not change is they are the main navigation that guide users to different sections in the site. If they keep changing, users will get confused and leave the site eventually. The focal point of any pages is the Subway logo because of its site and position. Its color is also different from other elements on the page.