2008-12-06

Case Studies Number Eleven--walmart.com:Color Palette




There are three main colors on any given page: blue, white and orange. Blue is used as banner background color and links' color. Orange is mainly applied to important information, such as advertisement, headlines and so on. It is also the color for hovered links. White is the main background color in the site and it makes the page looking clean and having a lot of space around the page content.Blue and orange are the two colors derived from Wal-mart's logo.

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